Lars Hermes writes for companypedia.info about company profiles, company data and digital visibility. He is the founder of reviewfinder.org and CEO of the digital agency Hero Pages, and has spent years helping businesses present themselves online accurately and in a way people can trust.
In his day job, Lars is the founder and CEO of the digital agency Hero Pages. There he is the one who keeps the big picture in view and makes sure strategies don't just look good on paper but actually work in the digital world. Instead of the usual management waffle, he relies on clear words and solutions that move clients and the team forward.
With reviewfinder.org he founded a review overview that brings together reviews from several platforms and makes them comparable. The reviews on companypedia come via reviewfinder.
Focus areas
- Company profiles and directories: In his work he sees every day how inconsistent company data and forgotten directory listings cost businesses customers.
- Company data and registers: He uses public registers such as the German commercial register every day to check and reconcile company data.
- Local search and AI: In agency practice he deals daily with local search engine optimisation and with how company data reaches search engines and AI assistants.
- Trust: He is also concerned with how customers and business partners can tell a reputable provider from a dubious one.
What he wants from these guides
In his guides he combines hands-on agency experience with a critical look at providers, registers, studies and platform rules.
